Livable Communities Research Project
GP RED’s survey partner RRC Associates led an evaluation for the Sonoran Institute based on a survey of nearly 1,000 employers and community members in Colorado, Idaho, Montana and Wyoming. The survey results showed that building a strong and resilient economy starts with creating a great community where people want to live and work. Business owners and community members overwhelmingly valued community quality above other relevant factors, like salary or tax structure, when choosing a place to live or start a business.
The survey sought to answer the following questions:
- Why are people and businesses drawn to particular communities in the Rocky Mountain West?
- What are the qualities of a place that attract talented workers or entrepreneurs?
- What characteristics are businesses seeking from their communities?
- How can communities retain jobs and talent?